How Can We Make It Better?
Here are two other issues that have been raised by colleagues in NYU's journalism department:
1.) How do we create the expectation in the end user that this is not going to be a movie? One person thought, upon first playing the piece, that something had gone wrong: that, perhaps, only the titles had been rendered but the video track had been erased. After all, you see the little arrow and the black screen and that makes you think a movie is about to begin. We experimented with putting an ear behind the arrow but it looked a little gruesome. Hey, it is Halloweek [sic], after all.
2.) Are we overloading the part of the brain that processes words? I find, for example, that when I'm writing, I can listen to instrumental music but not songs with lyrics, and certainly not news or talk. (It always seemed remarkable how many visual artists told me they listened to The Next Big Thing while making their work; I guess they really do operate from a non-verbal place.) Is looking at text and hearing different words simultaneously the same as patting your head and rubbing your tummy?